Check with seller Việc làm Hồ Chí Minh tuyển gấp Digital Marketing Manager

Mô tả công việc Ensure clear business objectives has been set for the activation, translate then to media objectives depending on the addressed stage of the performance funnel and media mix Monitor daily and measure content performance against KPIs (Conversion %, Bounce rates, Click throughs etc) - analyzing and interpreting the data, tracking performance and reviewing the content campaign’s impact on traffic and conversion metrics Campaign Analysis, including the analysis of the media cost, creative content, audience segments, post click experience, device performance metrics. Include a comparison between the forecast campaign metrics & KPIs and the actual results Conduct usability and A/B tests to evaluate content effectiveness making recommendations to optimize assets based on results. Monitor daily and measure performance against KPIs (e.g. impressions, CPM, viewability, video completion rate, CTR, CPC, cost per action, Reach, etc.), analyzing and interpreting the data Other tasks assigned by Director Quyền lợi được hưởng Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương Yêu cầu kỹ năng Have a proven track record in analytical and quantitative skills, with the ability to use data and analytics to understand and improve performance Deep expertise in all relevant tools and platforms & technology required to excel in the role, such as Google Analytics, Google Trends and other available digital instruments Graduated from colleges and above Ability to operate efficiently and make accurate decisions under speed pressure Have experience with A/B testing, audience segmentation and targeting Minimum 2 years’ experience in the digital environment, with extensive experience in creating, evaluating and measuring media campaigns Good communicative skills, positive and friendly. Analytical skills and attention to details Solid understanding of marketing principles. Understanding how differ media channels work in synergy in media mix to build an integrated communication High level of agility, flexible and initiative, with a CanDo attitude. Good at English (4 skills) Liên hệ - Người liên hệ: Công ty TNHH Gofingo Vietnam - Điạ chỉ: Hồ Chí Minh

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